A Church Email Should Not Be A Sermon… The Close – Part 3

A Church Email Should Not Be A Sermon… The Close – Part 3

This is part 3 of my critique a church email I received from a well known Christian online community that is for readers to discover great content and engage with their favorite Christian authors.  Click to read part 1.  Click to read part 2.  Email below t...

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For Lawyers Too Busy to Get New Legal Clients

For Lawyers Too Busy to Get New Legal Clients

Lawyers still rely heavily on referrals in spite of the new opportunities to acquire new legal clients using inbound marketing. Most lawyers are not too busy to take on new legal clients.  However, most lawyers are too busy to do what is necessary to actively...

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A Church Email Best Practices – Part 1

A Church Email Best Practices – Part 1

As I stated in my last post I promised I would critique using church email best practices.  I  received the email designed for readers to discover great content and engage with their favorite Christian authors. I should preface my critique by stating...

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Want to Grow Your Church Like Rick Warren?

Want to Grow Your Church Like Rick Warren?

If you want to grow your church, like Rick Warren has grown Saddleback church, then you should talk to a guru marketeer like me. Bold statement, let me explain. Pastors, ministers, reverends and preachers are the ultimate marketers. Their job is to preach the ...

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Do Small Businesses Need to Manage 25 Internet Marketing Services?

Do Small Businesses Need to Manage 25 Internet Marketing Services?

Today, I came across this very enlightening article entitled “25 Internet Marketing Services for Small Businesses”. Imagine the challenges small business owners face when entering the arena of wanting to grow their business using digital marketing....

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The Periodic Table for Content Marketing Part-Two

Today I will comment on part two of  an outstanding infographic from Chris Lake @ Econsultancy. It is called “The Periodic Table of Content Marketing”.  It is robust, yet simple and I will comment on each element of the table in a series of posts...

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Key Players for Dynamic Inbound Marketing Automation

Skilled Marketers Required for Inbound Marketing Automation You may know that inbound marketing automation systems can make it much easier to generate leads, nurture those leads into connected customers and then evangelists. We are going to discuss the players...

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The Periodic Table of Content Marketing – Elements Commentary – Part 1

Content Marketing – Defined I am of the opinion that content marketing is central to the success of modern inbound marketing. According to Wikipedia, content marketing is “any marketing that involves the creation and sharing of media and publishing...

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Welcome to the 2nd Half of 2019

I am excited to share what I know and learn from our blog readers as well as comment on interesting happenings in the marketing world. Let’s talk and share!

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Don’t Miss Out On Easily Increasing Your 2019 Marketing ROI

January 2017 – Revenue Marketing’s Most Important Month I may not even know you but I am confident that January will be your organization’s best month for marketing.  In my 20+ years in acquisition and retention marketing, in multiple indust...

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