The Empowered Consumer

The Empowered Consumer

The Buyer-Seller Relationship has Changed The buyer-seller relationship has altered dramatically in recent years, and with it marketing has been forced to change as well. Since the internet found its way into homes in the mid-1990’s consumers have become mor...

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A Church Email Should Not Be A Sermon… The Close – Part 3

A Church Email Should Not Be A Sermon… The Close – Part 3

This is part 3 of my critique a church email I received from a well known Christian online community that is for readers to discover great content and engage with their favorite Christian authors.  Click to read part 1.  Click to read part 2.  Email below t...

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A Church Email Best Practices – Part 1

A Church Email Best Practices – Part 1

As I stated in my last post I promised I would critique using church email best practices.  I  received the email designed for readers to discover great content and engage with their favorite Christian authors. I should preface my critique by stating...

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Do Small Businesses Need to Manage 25 Internet Marketing Services?

Do Small Businesses Need to Manage 25 Internet Marketing Services?

Today, I came across this very enlightening article entitled “25 Internet Marketing Services for Small Businesses”. Imagine the challenges small business owners face when entering the arena of wanting to grow their business using digital marketing....

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Key Players for Dynamic Inbound Marketing Automation

Skilled Marketers Required for Inbound Marketing Automation You may know that inbound marketing automation systems can make it much easier to generate leads, nurture those leads into connected customers and then evangelists. We are going to discuss the players...

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Don’t Miss Out On Easily Increasing Your 2019 Marketing ROI

January 2017 – Revenue Marketing’s Most Important Month I may not even know you but I am confident that January will be your organization’s best month for marketing.  In my 20+ years in acquisition and retention marketing, in multiple indust...

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Google Mail Tabs – A Win for Consumers and Good Marketers

Google’s new tab designed Gmail inbox has captured a lot of attention lately.  Consumers have voiced tons of negative opinions about the new interface.  That is to be expected.  People generally don’t like change and that is especially so if the...

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Hire The Publicis Omnicom Groupe or BILMBA Marketing To Grow Your Business?

By Bryon K. Smith, M.B.A   The merger between Omnicom and Publicis, if approved by regulators, will create a behemoth with $23 billion in revenues in a mature business with little organic growth. The newly formed Agency will be known as Publicis Omnicom G...

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